Kenyan Publishers Face Lean Times

Source: Business Daily Last December Macmillan Kenya, a local publishing house, launched its first autobiography of Benjamin Kipkorir titled Descent from Cherang’any Hills: Memoirs of a Reluctant Academic.

It is not Macmillan’s norm to print memoirs. “We have to diversify to survive, competition is tough when it comes to textbooks,” says Mr James Mwazemba, the publishing manager. Macmillan is known for publishing textbooks but the firm has lately shown interest in trade books, e-books, and even early childhood books. As with Macmillan, most publishers are changing tack to survive in a competitive field. . . .